On December 15, the 3rd Yangtze Three Gorges Tourism Integration (Fengjie) Publicity and Marketing Conference was held in Fengjie. Han Bing, deputy director of the Regional Coordination Office of the Resource Development Department of the Ministry of Culture and Tourism of the People's Republic of China, Zhong Qianyuan, member of the Party Committee and second-level inspector of the Municipal Culture and Tourism Committee, and Gong Yisheng, deputy secretary of the county party committee and county magistrate, attended the meeting.

Gong Yisheng said that the municipal party committee and the municipal government have positioned Fengjie as the core area of the Yangtze River Three Gorges International Golden Tourism Belt and a world-class tourist destination, a commercial and logistics distribution center in the junction area of Chongqing and Hubei, a modern high-efficiency agricultural base with mountain characteristics, a "Chinese Poetry City" and a landscape culture. famous city. In recent years, Fengjie County has strictly followed the requirements of the Municipal Party Committee and the Municipal Government to play the "Three Gorges", seized the strategic opportunities for the construction of the Chengdu-Chongqing economic circle and the coordinated development of the city's "one district and two clusters", and fully exploited and utilized the Jiangxia culture, The culture of the Three Kingdoms and the culture of poetry have created a series of high-quality cultural and tourism products such as the Top of the Three Gorges, the Original Town of the Three Gorges, the First Village of the Three Gorges, and "Return to the Three Gorges".

Gong Yisheng said that Fengjie will take this conference as an opportunity to make good use of the "two treasures" of ecology and humanities, play the "Three Gorges Card" and sing the "Three Gorges Opera" well, further deepen the cooperation with brother cities and counties, and build Form a long-term mechanism with close connection and complementary advantages, jointly create an upgraded version of the "Three Gorges" tourism development, and jointly expand and strengthen the brand of the Yangtze River Three Gorges International Golden Tourism Belt.

Zhong Qianyuan said that in recent years, the Municipal Party Committee and the Municipal Government have attached great importance to the development of cultural tourism, and are accelerating the construction of world-renowned tourist destinations, singing the "City of Landscapes and Beautiful Land", so that tourists from all over the world can "travel thousands of miles and reach the masses" in Chongqing. ”, the development of cultural tourism has achieved remarkable results.

With Fengjie, Yunyang, Wushan, Wuxi and other counties in northeastern Chongqing as the core, this series of publicity and promotion activities takes the integrated publicity and marketing conference as the platform to build a government-led and market-participated publicity and marketing cooperation mechanism. Take solid steps.

The Municipal Commission of Culture and Tourism will, as always, increase its support, and further deepen and expand the integrated publicity and promotion mechanism for the Three Gorges tourism on the Yangtze River. It is hoped that all districts and counties in the Greater Three Gorges will think in one place, make efforts to make efforts, and work together to promote the development of tourism in the Three Gorges; I hope that all guests will take this conference as an opportunity to explore the resources of the Three Gorges, spread the culture of the Three Gorges, and talk about the development of the Three Gorges. A good story of the Three Gorges will promote tourism in the Three Gorges and boost the development of the Three Gorges.

Han Bing said that in recent years, the Ministry of Culture and Tourism has attached great importance to the tourism development of the Three Gorges of the Yangtze River, and has compiled and implemented the Development Plan for the Yangtze River International Golden Tourism Belt. The beautiful China business card will be promoted externally, continue to do a good job in cultural and tourism cooperation in the Three Gorges region of the Yangtze River, and strive to create a large scenic spot, build a big brand, and promote great development.

The Ministry of Culture and Tourism will, as always, support and promote the integrated development of culture and tourism in the Three Gorges region, provide strong support for the Three Gorges region to develop a path of development featuring beautiful ecology, prosperous industries, and prosperity for the people, and strive to build the Three Gorges into a tourism destination along the Yangtze River Economic Belt. Boutique.

At the meeting, the "2022 Yangtze River Three Gorges Tourism Integration Regional Promotion and Marketing Cooperation Agreement", "2022 Greater Three Gorges Tourism Cooperation Agreement", "2022 Zhengwan High-speed Railway Alliance Tourism Cooperation Agreement", "Chengdu-Chongqing "Five Unique Nine Cities" Alliance 2022 Tourism Cooperation Agreement. Leaders of relevant counties in Fengjie County, Yunyang County, Wushan County, and Wuxi County, domestic well-known travel agencies such as Lvmama Tourism Group, member units of the Yangtze River Three Gorges Tourism Integration, Chengdu-Chongqing "Five Unique Nine Cities" cultural tourism alliance cities, Hubei Province The heads of cultural and tourism committees (bureaus) of Yichang City, Shennongjia Forest District, and urban counties along the Zhengwan high-speed rail line, and representatives of relevant airlines and Yangtze River Cruise Lines attended the meeting.